A few days ago, someone gave me a half-full bottle of Honest Tea’s Green Dragon Tea. When looking at the bottle, I found the following and got even more stoked at trying it:
It doesn’t take an econ Ph.D. to brew tea — but Barry has one and sometimes it actually helps. Here’s how: Sugar, like most goods, has a declining marginal utility. One teaspoon takes away the tea’s bitterness. Another adds a nice sweetness. That’s where we stop. More sugar adds calories but not much more taste. By the time we’ve got six teaspoons per serving, it’s liquid candy.
Kudos to Honest Tea for getting an economics lesson out. Economics is such an important area of study, not just in times of recession. The lack of economics understanding in our society is atrocious. Anything that will make the field more accessible to broader society is alright in my book.
While I could dig the econ lesson, I understood why it was a half-full bottle (as opposed to an empty bottle). I’m not sure if I didn’t like it that much because it was an organic tea, a green tea, or something about the particular ingredients used in Green Dragon Tea, but I can attest that sweetness wasn’t the problem. And I’m not saying this because Barack Obama is an Honest Tea junkie. I might try one of the other flavors in the future, but for now I’m sticking with Arizona tea and Southern style sweet tea from Bojangles.


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