As a former psychology student (and current marketing student), I found this video very blogworthy. It’s part of a BBC series called “The Century of the Self” and covers psychoanalytic theory and its ties to successful marketing through fear and unconscious desires. It’s a shame that Freud is so maligned in undergraduate psychology theory classes as being non-PC and out-dated. Apparently all that stuff I spent years studying has practical applications (for fun and profit). Part 1 of the video is embedded below.

The remaining parts of the series are available on Google Video: Part 2, Part 3, and Part 4.

H/T:  The Daily Paul

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